POT NOODLE GTI RALLY
GTi RALLY GAME
Brief: To support the TV campaign, generate some buzz and brand interaction for the launch of the new Pot Noodle GTi range.
Targeting young gamers with a fun flash game where players have to race to the finish line, dodging obstacles in the process while collecting Pot Noodles to boost their speed. Top scoring players would be rewarded with the ultimate prize, a supply of Pot Noodle munchies!
The game was a huge hit! Prior to launch we had the whole agency eagerly playing the game! We knew even then it would be a hit with the public. Naturally, i was at the top of the leader board.